November newsletter: How to speak to an angry crowd

November newsletter: How to speak to an angry crowd

Greetings! You are asked to give a speech to a group where you have to take a position on a topic. Perhaps you know that not everyone in the group will be in agreement. There could be some hostility, or perhaps an emotional reaction from the audience. How do you work...
October Newsletter: Your Public Persona

October Newsletter: Your Public Persona

Public relations is a deep field – but one area where we can all relate is public persona. Some may call it personal branding, and as individuals, we can have our own public persona – that is, how people view us and our skills, capabilities, thoughts and...
Recent Published Articles

Recent Published Articles

View recent published articles for Jennifer Ferrero, APR, ACB, ALB in the aerospace, manufacturing and unmanned aircraft community in...