PR Outreach Planning – Spring Conference 2018

The Toastmasters organization is international, and is broken into geographic districts. District 9 serves eastern, central, and southeastern Washington, and northern Idaho. The district is planning a spring conference for 2018, and wanted to build traction and awareness. They needed to know more about the demographics of the region, and of the membership. In addition, they wanted to learn more about media outreach opportunities. These goals were developed and submitted in a working PR Plan to this organization.

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Blog

February Newsletter: Editorial Planning, so easy

Editorial Planning - Make it easy on yourself You know that you should be regularly communicating with your customers, but it seems like so much work.  It doesn't have to be.  With a bit of planning, and the development of an editorial plan, regular communications can...

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December newsletter: With Appreciation

At the close of 2018, please see the December 2018 newsletter to clients. Click to view the newsletter. Text:  Season's greetings to you and yours! Today I am offering a sincere thank you for all businesses and organizations who trusted me with their...

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November newsletter: How to speak to an angry crowd

Greetings! You are asked to give a speech to a group where you have to take a position on a topic. Perhaps you know that not everyone in the group will be in agreement. There could be some hostility, or perhaps an emotional reaction from the audience. How do you work...

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October Newsletter: Your Public Persona

Public relations is a deep field - but one area where we can all relate is public persona. Some may call it personal branding, and as individuals, we can have our own public persona - that is, how people view us and our skills, capabilities, thoughts and actions. A...

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Recent Published Articles

View recent published articles for Jennifer Ferrero, APR, ACB, ALB in the aerospace, manufacturing and unmanned aircraft community in 2018.

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